News

Effortlessly increase your products' exposure and sales with Boost Ads

With Boost Ads, you can easily display your products in multiple high traffic areas for as long as you like, while Shopee automatically optimises your ads to maximise your sales. 


Why should I use Boost Ads?

  1. Fuss Free Ads Management

Shopee automatically optimises your Boost Ads to maximise your sales. All you have to do is select the products you would like to promote, and set your ad budget and duration.


  1. Boost Exposure

Display your products at highly visible positions on Shopee's search results page, homepage and product detail pages.


  1. Grow Sales

Widen your reach to potential shoppers who are searching using search terms related to your advertised listings, and for products similar or complementary to yours.


How is Boost Ads different from Boost (now renamed as Bump)?

While both Boost Ads and Boost can enhance the visibility of your chosen products, they are different in a few ways: 



Boost Ads

Boost (now renamed as Bump)

You can use Boost Ads for as many products as you like

You can only bump up to 5 products at one time

You can enhance your products' exposure for as long you like

You can only bump your products' exposure by up to 4 hours at each time

Boost Ads increases your products' visibility in Shopee's search results page, Shopee's homepage and product detail pages of products similar or complementary to yours

Bump enhances your products' visibility in only Shopee's search results page under the "Latest" tab



How is Boost Ads different from Product Search and Discovery Ads?

With Boost Ads, Shopee automatically sets up Product Search Ads and Discovery Ads for your selected products, and optimises the ads to maximise your sales. 


We recommend that you use Boost Ads if you prefer an easy-to-use and hassle free advertising solution, where you do not need to manually optimise your ads on your own. 


Will I be charged when using Boost Ads?

Yes. You will be charged when shoppers click on your ads (i.e. on a Cost-Per-Click basis). The cost is deducted from your Ads Credit. 


To protect sellers, the Shopee system auto-detects invalid clicks, such as suspicious click patterns from users or clicking tools that intend to increase your advertising cost without genuine interest in your ad. You will not be charged for such clicks.


Can I control the duration and budget for Boost Ads?

Yes, you can set the budget for your Boost Ads campaign and how long it runs for. For more information, click here. 


How do I set up and manage my Boost Ads?

  1. Click here for how to set up Boost Ads
  2. Click here for how to review and optimise your Boost Ads


Note: 

  1. Boost Ads is still in beta mode, and is available to only selected sellers



Was this page helpful?

yes Yes
no No